Category: Technical SEO
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From structured data to rich snippets and social media optimisation
A lot of people have heard about structured data but not that many are fully familiar with the possibilities and tricks you should know. A lot of different terms are used to described the way websites can make use of the movement towards a semantic web, a movement which the web is under going to…
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Using Natural Language Processing (NLP) for keyword research
I’ve seen a lot articles describing keyword research lately. Most of them relate to the changes Google has made during the past years, which data sources you should use and how to define your set of keywords and keyphrases you are going to target. One of the articles I like, was the one written by…
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How to directly search with Google’s removed filters
Late january Google removed some of his search filters that you could use to refine your search results, based on specific categories of content, like places, patents or discussions. They removed a number of useful filters within the menu, but that doesn’t mean Google shut down these functions completely. These filters can still be used…