Category: Technical SEO
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Dealing with user intent in a time where Google depends on AI – SMX Advanced Berlin 2023
During the core updates Google rolls out every year, SEOs often discuss the impact of vague concepts like EEAT, content relevancy and the number of external links. In many cases the reason of loosing visibility in search engines is simple: Google interpreted a search query different, causing a shift in conceived user intent. Target pages…
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Search Seekers – How to keep growing organic traffic for already well ranking websites
During Searchseekers.de I shared 10 #SEO tactics I use for websites that already rank well but have plenty of opportunities to grow. Any questions? Feel free to comment or DM! 1. Are you actually properly indexed?2. Pruning your non valuable content3. Examine the index strategies4. Using Internal link value effectively5. Crawl based optimization6. Scaling content: covering all search intents7. Focus on other Google based channels8. Using…
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Get page level Core Web Vital data from competitors in Search Console
Let’s say you have a lot of crawl budget assigned to your domain and you want to use it to benchmark your own Core Web Vital metrics against your direct competitors. Using Chrome UX report APIs is OKish for domain level metrics but you obviously want more data.