Category: Technical SEO
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Adding non-standard search engines to track with Google Analytics
Since Google is only tracking 40 search engines by default, a lot of organic traffic is ending up as referral traffic. Especially if you are dealing with international SEO campaigns, it is important to have data available from country specific search engines. As a world wide e-commerce website you really want to be able to…
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Yandex Islands, interactive search results
Two weeks ago Yandex’s co-founder Ilya Segalovich announced the next step by Yandex: building more interactive sreach result pages. Search engines like Google and Bing are already displaying dynamic information from external sources. Google has the system called Knowlegde Graph which they use to answer question type queries by adding an extra block of information…
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Penguin 2.0 in Europe: what happened so far?
It has been a week since the first signs of a major update were spreading across the world wide web. Google officially stated that they rolled out the next generation Penguin webspam algorithm during the afternoon of May 22nd. Since then lots of weblogs have written about the influence of this updated version of the…